KEN KIRSCHENBAUM, ESQ ALARM - SECURITY INDUSTRY LEGAL EMAIL NEWSLETTER / THE ALARM EXCHANGE You can read all of our articles on our website. Having trouble getting our emails? Change your spam controls and whitelist ken@kirschenbaumesq.com ****************************** Google reviews and referrals makes a difference October 15, 2026 *************************** Private meetings at ISC EAST *************************** To arrange a private meeting with K&K and staff at ISC East on November 4 or 5 please contact Kathleen Lampert at 516 747 6700 x 319 or KLampert@Kirschenbaumesq.com or Stacy Spector,Esq at 516 747 6700 x 304 or SSpector@Kirschenbaumesq.com. We are planning half hour appointments between 10:30 and 3:30 on November 4 and 5. If you think you need more time let us know. We look forward to seeing you at ISC; meetings will be outside the hall at the food court area. ************************* google reviews and referrals makes a difference ************************* Ken, I am usually complaining about one thing or another or poking fun at our relationship of you being my corporation council and friend for 40 years now. But today I wanted to share a success story and why a company like USA is an asset that the mega monitoring centers can’t match. I had a 43-year dealer customer in CT call looking for a referral for an installing company in Florida to give to a long term retail customer. This happens often, especially now with the migration from the New England states to Florida and other low taxation states. The job was for a fire alarm system in a church in Southwest Florida. I referred a great dealer of USA’s and the connection was made, the system was sold and installed. But wait there is more. About two weeks after the installation I received an email from the CT dealer; it was his customer who was very happy with the referral and the system transaction, so I called the installing dealer and he told me the rest of the story and here is the google twist. At the conclusion of the job there was a small balance left owed by the church which could not afford to settle right away. Whether it was Devine intervention or just charity, the installing dealer made the church an offer they could not refuse, “Write us (the installing company) a truthful (of course) Google review and we will eliminate the balance”, which they were happy to do. The dealer is very savvy about account creation costs and understands the value of positive Google reviews. The end result, the church wrote a glowing review and the dealer sold three jobs within 10 days from his website leads because his Google algorithm change on his website. And it all started with the personal touch from USA and one USA dealer supporting another. That is what we do, and your readers should be asking themselves, are they just a number or a valued customer like these two are with USA. Bart A. Didden, President U.S.A. Central Station Alarm Corp. Port Chester, NY Milford, CT St. Paul, MN Pasco, WA 877-872-1266 ************************* Response ************************* That’s quite a touching story and sure to stimulate much thought. It’s certainly true that a central station can be, and should be, an important source of information, and yes, services, for its alarm dealers. Provding great monitoring services is a given. Beyond that dealers should be asking their central station the same question I have for you now, “what have you done for me lately?” ************************* STANDARD FORMS Alarm / Security / Fire and related Agreements. click here: www.alarmcontracts.com *************************** CONCIERGE LAWYER SERVICE PROGRAM FOR THE ALARM INDUSTRY - You can check out the program and sign up here: https://www.kirschenbaumesq.com/page/concierge or contact our Program Coordinator Stacy Spector, Esq at 516 747 6700 x 304. *********************** ALARM ARTICLES: You can always read our Articles on our website at ww.kirschenbaumesq.com/page/alarm-articles updated daily ******************** THE ALARM EXCHANGE - the alarm industries leading classified and business exchange - updated daily ************************* Wondering how much your alarm company is worth? Click here: https://www.kirschenbaumesq.com/page/what-is-my-alarm-company-worth ****************************** Getting on our Email List / Email Articles archived: Many of you are forwarding these emails to friends or asking that others be added to the list. Sign up for our daily newsletter here: Sign Up. You can read articles and order alarm contracts on our web site www.alarmcontracts.com ************************** Ken Kirschenbaum,Esq Kirschenbaum & Kirschenbaum PC Attorneys at Law 200 Garden City Plaza Garden City, NY 11530 516 747 6700 x 301 ken@kirschenbaumesq.com www.KirschenbaumEsq.com
